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	<title>Duncan Robertson's Brand Empire</title>
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	<link>http://brandempire.com/empire</link>
	<description>Online Brand Strategy Blog</description>
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		<title>Hello</title>
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		<pubDate>Mon, 27 Oct 2008 14:34:01 +0000</pubDate>
		<dc:creator>Duncan Robertson</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Welcome to my blog. Nice of you to pop in.]]></description>
			<content:encoded><![CDATA[	<p>Welcome to my blog, and as you can see it&#8217;s stunningly empty. Why I hear you ask? Well, I&#8217;m blaming it on the hacker who wiped my wordpress clean. Which is not that cool for you or I, but I&#8217;m sure he or she had a huge sense of satisfaction by successfully destroying my blog. Shit happens.</p>
	<p>Which leads me onto the question at hand. Will I start blogging again? I&#8217;d like to, but realistically I&#8217;m not sure how much time I can devote to it. Like everything else I do, I have to do it properly (or it&#8217;s just not worth doing right?).</p>
	<p>This portfolio is also so out of date it&#8217;s almost not worth looking at. Since I put this site up three years ago I&#8217;ve learnt more professionally than the culmination of all the years preceding the brandempire launch. How to be a leader, how to inspire creativity in a team, when to recruit, who to hire and how to write a path to inspire your team forward. When to work hard, when to work harder and when to work the hardest.</p>
	<p>This portfolio focuses on outcomes, the creative, of work and very little about the process of integrating products and processes into the brand architecture. And though I still love getting creative on projects, my next portfolio will focus much more on the measurable results of the creative projects I&#8217;ve developed rather than the creative in and of itself.</p>
	<p>So am I going to redo Brandempire? Well yes, I want to. It&#8217;s going to be tough redesigning my site, I&#8217;ve had such positive feedback and and really thankful for all the authors and web editors who published the design. But it&#8217;s time for the new.
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